“The amount a user shares today is twice the amount they shared a year ago.” – Zuckerberg
From simple experience this is something I have definitely seen to be true for Twitter. From a little over a year ago until today, my sharing has steadily increased and still does.
An interesting detail here is that at first sight his statement doesn’t actually seem to be worth mentioning. If I share 1 item a day this year and I share 2 next year. So what?
Fortunately, to illustrate, Mark explains that as humans we have trouble imagining exponential growth.
“If you took a piece of paper and folded it on itself 50 times, how tall would it be?”, to answer it, “Most people would say a few feet.
Turns out it goes to the moon and back 10 times…
That is way more exciting. Of course, it depends on for how long this can be said to be true.
But to Mark he sees this as the way forward and the way to think.

